The comments about ticket pricing on this thread are exactly why a lot of good people are put off by getting involved in running this club. It seems to me that no matter what they try to do to increase crowds and make more money there are always people that snipe and put it down. I welcome this decision to bring down the ticket prices. It should, by rights, bring in more casual fans who I hope would then become regulars and the future of this football club. If you are a bit skint then £15 is accessible. These days that wouldn't buy you 3 pints in a pub in London - 90 minutes of football at £15 is good value.
I applaud the club for doing something. Let's see how it goes before judging whether it is a good idea or not.